Thursday, 11 June 2015

Research : Music Experience and Behaviour In Young People


The computer is no longer their main entertainment hub in the past 2 years it has been superseded by the mp3 player.
65% listen to music on their mp3 player/iPod every day. By comparison, and only 18% use their CD player on a daily basis. 

This is similar to me in that I rarely listen to music in any different way to my iPod. The most popular way for me to listen to music is on YouTube. 



Digital music consumption is still complex...
Despite an overall reduction in such behaviour there are still 56% of respondents who
have copied a CD for a friend; 54% have sent music by email, Bluetooth, Skype or MSN; 44% have copied a friend's entire music collection; 34% have downloaded music from an online storage site; and 29% have ripped a TV, radio or internet stream. 

From experience and asking friends and family, most people would much rather download music for free than pay for a CD or a digital copy from iTunes. I would have thought the percentage of people illegally downloading or ripping would have been much higher.